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Recent Posts
- Fundraising without the “ask”. Really!
- Canadian Universities’ brands fail the grade.
- The thought leadership brand. Do you know what you know?
- Museums, develop a “place in the mind.
- Asking fundamental questions about engaging audience thinking beyond exhibits.
- Nonprofit giving, or nonprofit management: What’s the real problem?
- As time goes by
- Greatly exaggerated rumors.
- Is boomers’ self-indulgence a threat to planned giving?
- Brand thinking, expanded.
- Achieving “greatness” in the Social Sector.
- Be clear about your mission.
- What is the value of museums today?
- Branding and communications “best practices”. Not well suited to learning organizations.
- Challenge your audiences’ thinking.
Tag Archives: Cultural Institutions
Asking fundamental questions about engaging audience thinking beyond exhibits.
In their book Thriving in the Knowledge Age, Falk and Sheppard assure readers the museum audience isn’t tapped-out and that there are “many more people who could find museums satisfying to their identity-needs than currently avail themselves of museums.” You … Continue reading
Be clear about your mission.
What is the Business of Museums? Ideally more of them should think like the National Geographic Society whose mission is simple: “to increase and diffuse geographic knowledge.” True, fulfilling the mission has complex aspects, but this perfect, brief mission statement … Continue reading
