The way things are today, museums seem more intent on being a venue for sociability instead of an intellectual leader intent on raising the public discourse in society. But if the sector wants to be acknowledged in this way it has to do a better job at reaching out and establishing its public value. Incidentally, if you’re interested in the concept of public discourse, I highly recommend a “recent” Susan Jacoby book that I referenced in one of my old Contrabrand articles: http://wp.me/pqoXT-N
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Recent Posts
- Fundraising without the “ask”. Really!
- The thought leadership brand. Do you know what you know?
- Nonprofit giving, or nonprofit management: What’s the real problem?
- Canadian Universities’ brands fail the grade.
- As time goes by
- Greatly exaggerated rumors.
- Is boomers’ self-indulgence a threat to planned giving?
- Brand thinking, expanded.
- Asking fundamental questions about engaging audience thinking beyond exhibits.
- Achieving “greatness” in the Social Sector.
- Be clear about your mission.
- What is the value of museums today?
- Branding and communications “best practices”. Not well suited to learning organizations.
- Challenge your audiences’ thinking.
- Do what it takes to demonstrate your position as a vital and relevant leading organization.
